Apparently genuine according to Ipod Observer, this Microsoft Ipod video originated from their own packaging department! It was made for internal purposes and according to Microsoft spokesman Tom Pilla, was intended, "to humorously highlight the challenges we have faced RE: packaging and to educate marketers here about the pitfalls of packaging/branding"
Whatever the intention, though clearly tongue in cheek it emphasises the polar difference in branding and design these two rival companies employ. It is well worth checking out.
